opinion polls

opinion polls
The measurement of opinions on specific issues through interviews with a representative sample of the group whose views are to be described. Polls are often referred to by the name of the interviewing company, as in Gallup poll. The most common topics in polls are voting intentions and political party support, views on the government of the day and its policies, and views on major current public issues; hence opinion polls are regularly used to forecast election results, often successfully. Opinion polls were an important source of data for social scientists for decades before social surveys became widespread; for example, Gallup polls provide data as far back as 1937 in Britain. Some polling companies now seek to create cross-national comparative data-sets.

Dictionary of sociology. 2013.

Игры ⚽ Нужно сделать НИР?

Look at other dictionaries:

  • Opinion polls on the British national identity card — Contents 1 2003 2 2004 3 2005 4 2006 5 References 2003 …   Wikipedia

  • 9/11 opinion polls — may have deliberately covered up and falsified events, in order to hide negligence or even complicity. A number of 9/11 opinion polls have been carried out to try and establish roughly how many people do or do not believe the mainstream media… …   Wikipedia

  • opinion-poll — opinion polls …   Dictionary of sociology

  • Opinion polling for the New Zealand general election, 2011 — Opinion polling has been commissioned throughout the duration of the 49th New Zealand Parliament and in the leadup to the 2011 election by various organisations. The main four are Television New Zealand, TV3, The New Zealand Herald and Roy Morgan …   Wikipedia

  • Opinion polling for the Peruvian national election, 2006 — Opinion polling for the 2006 Peruvian national election was carried out by pollsters authorized by the National Election Jury [1] both in the races for the Presidency and Congress. Several candidates expressed skepticism about poll results and… …   Wikipedia

  • Opinion polling in the Finnish parliamentary election, 2011 — began just over a year before the election in January 2010. The major difference between the polls before 2011 and the polls before previous elections was the larger than expected support for the True Finns. Contents 1 Polling information 2 Polls …   Wikipedia

  • Polls before the Kenyan elections 2007 — Opinion polls played an important role in the runup to the Kenyan elections of December 2007. A number of institutes published results on the presidential candidates. Nation Media employed the Kenyan Steadman market information company to conduct …   Wikipedia

  • opinion poll — UK US noun [C] MARKETING, POLITICS ► a process in which people are asked for their opinions about a subject or person: »An opinion poll revealed that only 40% of local people were in favour of the project. in the opinion polls »At that stage the… …   Financial and business terms

  • Opinion polling in the Polish parliamentary election, 2011 — Opinion polls in the Polish parliamentary election, 2011 were first recorded on 16 May, 2010 and culminated before election day on 9 October. Opinion polls Date Source Polling Agency PO …   Wikipedia

  • opinion poll — opinion polls N COUNT An opinion poll involves asking people s opinions on a particular subject, especially one concerning politics. Nearly three quarters of people questioned in an opinion poll agreed with the government s decision. Syn: poll …   English dictionary

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”